Filter by
Mermaid Collection Lookbook

Mermaid Collection Lookbook

Ahhh!! The POPFLEX Summer 2016 Mermaid Collection is here! That's yoga phenom, Jacquelyn Umof gracing the cover. Are you ready to dive in? Here is a shot of my desk and...
Meet the Models // Jacquelyn Umof, Professional Dancer & Yoga Instructor

Meet the Models // Jacquelyn Umof, Professional Dancer & Yoga Instructor

Working with Jacquelyn Umof on the POPFLEX photoshoot was an absolute joy! Being around someone who brought so much light and positivity into the room made it feel like we weren't...
Meet the Designer // Cassey Ho

Meet the Designer // Cassey Ho

Meet Cassey Ho. Fitness instructor, YouTube star, best-selling author, and now proud designer and CEO of POPFLEX Active. Phew that's a lot of hats to wear! How does she do it?! She...
Peony Garden Lookbook

Peony Garden Lookbook

Shooting the cover of the debut POPFLEX Peony Garden Collection lookbook was a blast! Kylie's consciousness of her body, her lines, and her facial expressions made working with this professional ballerina...
Meet the Models // Kylie Shea, Professional Ballerina

Meet the Models // Kylie Shea, Professional Ballerina

When Cassey initially designed the pieces for this debut collection, she was drawn to the poetic and emotional world of ballet. I mean, doesn't every girl grow up wanting to be a...