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MEET THE BLOGIFAM: Brittney Irwin - Creative Brand Director

MEET THE BLOGIFAM: Brittney Irwin - Creative Brand Director

The timing to introduce you to the Blogifam just seemed so right and we couldn’t think of a better member to jump into things with: the Queen of Visuals, Brittney
A note from our CEO + Head Designer, Cassey Ho

A note from our CEO + Head Designer, Cassey Ho

Building a team is THE hardest part of running a business. It took a LOOONGGGGG time, but today, I feel so grateful to get to work alongside some of the most creative, the most hard-working, and the kindest humans on the planet. Are you ready to meet the Blogifam!? 
Meet POPFLEX's First-Ever Active Dress

Meet POPFLEX's First-Ever Active Dress

You asked, our design team listened. Introducing our first all-in-one active dress, designed for you to twirl and tone in a one-of-a-kind fashion forward statement piece. 
3 NEW Onesie Designs Just Sprouted In Neon Garden

3 NEW Onesie Designs Just Sprouted In Neon Garden

We’re calling it: onesies are the staple that take the guess out of your next ‘fit. Luckily, we just designed 3 new pieces that are bound to become your newest obsession. Ready to meet them?
Meet the collection inspired by French gardens, fresh bouquets, and regencycore

Meet the collection inspired by French gardens, fresh bouquets, and regencycore

Feminine, bright, charming, and romantic. Are you ready to enter Neon Garden?
Resources: Uvalde, TX shooting

Resources: Uvalde, TX shooting

Enough is enough

Join us in taking action.

Introducing: Heathers. An ode to the basics.

Introducing: Heathers. An ode to the basics.

Our CEO + Head Designer, Cassey and our design fairies got to work revamping our most-loved styles and designs to bring you the mini capsule collection, designed to define true luxe workout wear.
"Dear POPFLEX, What's the Delay in Restocks?"

"Dear POPFLEX, What's the Delay in Restocks?"

It’s time we had a little talk. Not “the” talk but, thee talk…  RESTOCKS.

Here's the truth on why restocks don't flood popflexactive.com all of the time.

Embrace Your Inner Sparkle with Stardust

Embrace Your Inner Sparkle with Stardust

After 2 years in the making, we couldn't be more excited to release Stardust: the collection made to shine on the outside, as a reminder to never lose your inner sparkle. 
Meet the Fabrics That Make Basics II A Whole Vibe

Meet the Fabrics That Make Basics II A Whole Vibe

Basics are back! Here's what to expect: your all-time favorite styles in easy to wear and easy to pair neutrals. Timeless, elegant staples. And carefully chosen fabrics that allow you to experience what Basics is all about.
Our journey to become the #1 in fit...

Our journey to become the #1 in fit...

In the beginning of December, our entire team came together for a 2 day intensive fitting session: 12 hours, 37 women of all shapes, heights & sizes. That's just the first step- here's what we plan to do to make us the best activewear you've EVER tried.
Back to Basics: Explore Our New Collection of Comfortable and Cute Activewear

Back to Basics: Explore Our New Collection of Comfortable and Cute Activewear

It's time to invest in ultra-versatile, instantly-iconic staple pieces for your closet with our first-ever Back to Basics launch! These neutral, go-with-everything looks are going to be your go-tos. Which pieces are you going to pick up?